Kubota highlights stories from the heart with Down To Earth

Kubota ANZ has launched its Down to Earth magazine to promote the stories of its
customers across Australia and New Zealand’s diverse farming, construction and lifestyle
industries.

The printed magazine will be distributed amongst Kubota’s dealership networks and can be
shared directly with Kubota lovers everywhere. A digital version of Down To Earth will also
be available at downtoearth.kubota.com.au and downtoearth.kubota.co.nz.

Kubota Senior General Manager, Malcolm Owens said Kubota was thrilled to be able to
shine a light on the rich stories of customers.

“For more than forty years, Kubota has been providing equipment for Australian and New
Zealand farmers, construction workers and everyone in between,” said Malcolm.
“We love hearing about their interesting work through our relationships with our dealership
networks and we look forward to bringing their stories to the world.

“From RTVs battling New Zealand’s harsh terrain, generators powering Kangaroo Island’s
first microbrewery, to Kubota machinery changing the future of construction, each story
illustrates the image and values of the Kubota brand: Building and Shaping Australia and
New Zealand.”

The magazine will showcase a wide range of projects and fields that Aussies and Kiwis are
involved in and why they turn to Kubota to get the job done.

“We take pride in how our Kubota machinery can help enhance the lives of our customers,
by making their day-to-day processes more productive and efficient, so capturing these
stories in one place is fantastic,” said Malcolm.

“Readers can expect to see a range of content including a cane farmer in North
Queensland, students learning how to safely operate tunnelling machinery and a look at our
recent partnership on popular TV show, The Block.”

Kubota will release two Down to Earth editions per year, featuring multiple case studies
accompanied by imagery.